Email is an exceptional marketing medium. Over 3.13 million emails are sent every second worldwide. Moreover, well-designed emails deliver $42 for every $1 invested.
However, preparing eye-catching and high-converting emails is more challenging than it seems. Achieving a polished and accessible design requires expert knowledge and tools.
Also, optimizing logos and images while maintaining accessibility is a complex process. Around 20% of emails do not reach the recipient’s inbox. Unprofessional emails with high bounce rates fail to convey the intended message effectively and don’t convert well.
That is why email design agencies are essential. They bring the know-how to solve email template design mistakes, ensuring polished and conversion-focused emails.
The best email design companies produce steadfast results with beautiful and powerful email templates. They maximize output and guarantee that your emails are responsive and optimized for success.
Importance of Attractive Design for Email
OptinMonster published some findings to understand the importance of well-crafted emails in marketing. The results?
- 58% of people check email first thing in the morning.
- 14% check their social media accounts, while 20% use search engines.
- Just 5% read news, while 3% login to the company intranet.
Therefore, electronic mail allows you to connect with your ideal prospects before any other marketing channel. And, as 94% of first impressions are influenced by design, you should craft high-quality visuals to trigger customer emotions and influence decision-making.
Attractive and responsive visuals play a crucial role in shaping the overall email experience. Mobile click rates can increase by as much as 15% with effective UI design. Also, it can significantly impact key metrics like open rates, subscriber engagement, and conversions.
A perfect brand design can make your electronic mail content convert well by using visually compelling elements. Electronic components, such as a hero image, the right color scheme, and responsive templates that adapt well to different devices, effectively engage the users. The use of appropriate colors improves brand recognition by 80%. Incorporating the brand logo and well-placed visuals further strengthens the message and enhances brand recognition.
Design elements like subtle animations can also add a modern touch, making the electronic mail feel interactive and engaging. Additionally, ensuring easy-to-read copy paired with strong design helps your content shine without overwhelming the reader, encouraging them to take action.
An optimized design not only helps in list growth but can also generate more leads and positively affect your marketing metrics by increasing conversions. With a solid design foundation, you can expect improved business performance as the combination of strong design and thoughtful content builds trust and motivates subscribers to act.
Why It’s Better to Order Email Design Services from Experts Than to Do It Yourself
Investing in professional email design companies ensures cost-effective, high-quality campaigns that can significantly improve your conversions and generate more leads. Here are the top reasons why you should partner with an expert email design agency:
- ROI-Focused Designs: Professionals design email layouts and graphics with the core objective of driving conversions and boosting open rates. They ensure that every element of the design works towards achieving measurable goals and improving business performance.
- Professional Expertise: Electronic mail designers ensure that every marketing design is not just good but exceptional. They bring exceptional expertise, ensuring that corporate emails are pixel-perfect and optimized for various handheld devices. They are well-informed in the latest design trends to make your visuals look fresh, modern, and relevant to your audience.
- Email Automation: Automated messages deliver up to 320% more revenue than standard, manually sent emails. With experience in electronic mail automation, professionals create efficient workflows that help scale your campaigns, ensuring timely delivery to the right audience.
- Consistency and Branding: Email experts ensure that your layout, style, and branding are consistent across all campaigns, which builds trust with your audience and strengthens brand recognition. This consistency positively impacts engagement and long-term subscriber loyalty.
- Collaborative Brainstorming Sessions: Working with visual designers allows you to engage in collaborative brainstorming sessions. Your internal team can collaborate with expert designers to ensure the visuals and layouts match your campaign goals.
- Diverse Pool of Resources: Email design experts have access to a diverse pool of resources that may not be available to individuals working alone. From cutting-edge tools to industry insights, they leverage these resources to create high-quality, effective campaigns.
List of the 7 Top Email Design Companies
1. Duck Design
Yes, that’s us! We are a full-service design agency offering unlimited email designs for a flat monthly fee. From creating on-brand illustrations to designing minimalist email templates, we ensure all your advertising design needs are fulfilled on time.
As an award-winning email design service, we only work with professional designers to produce high-quality and responsive work. We manage a high volume of design projects, and you can rely on us for superior work.
We specialize in pitch deck design services, offering comprehensive solutions to elevate your presentations. Alongside pitch decks, we excel in designing custom illustrations, infographics, and other materials.
🔗Website: Duck.design
💻Key Services:
- Custom Email Templates
- Graphics & Illustrations
- Newsletter Design
- UI/UX Design
💸Pricing: Starts at $999/month
🏆Top Clients:
- Samsung
- Ventoo
- Skycop
- HSBC
- Fantom
- Beko
Book Your Free Call
✅Why Choose Us?
- We offer unlimited design requests, allowing you to submit as many projects as needed without restrictions.
- Our team ensures quick turnaround times, with many designs delivered the same day, helping you meet tight deadlines.
- As an affordable website design agency, we provide fixed monthly pricing with no hidden fees. You can plan your budget with complete transparency and confidence, without worrying about unexpected costs.
📁Portfolio: View our work
2. Designity
Designity is one of the top email design services to enhance your business growth. They help you craft static and animated templates to reach your intended audiences.
They have a dedicated US-based creative team to manage your email campaign design requests. Their email styling management process crafts top-notch creatives with fast turnarounds.
🔗Website: Designity.com
💻Key Services:
- Template Creation
- Newsletter Design
- GIF and Animation Design
- Content Writing and Proofreading
- Email Signature Creation
- Email Automation
💸Pricing: Starts at $3,495/mo with full copyright ownership.
🏆Top Clients:
- Baxterboo
- Personiv
- Iubenda
- Hope Health
- Karibu
- Meet Mimio
✅Why Choose Them?
- They perform audience persona research and prepare custom-created GIFs and animations. All their emails are specifically designed based on the needs and preferences of your target audiences.
- You can request unlimited project requests and revisions. Also, their tech-enabled creative platform offers efficiency in email launches within your deadlines.
- They offer budget-friendly monthly plans without requiring long-term commitments, costing 70% less than traditional email UI design and marketing agencies.
📁Portfolio: View their work
3. Feedbird
Feedbird is an ROI-driven email design agency that helps businesses elevate their marketing efforts with tailored, high-quality designs that drive conversions.
Their email designers ensure seamless integration and deliver custom template designs, responsive layouts, and engaging copy, all optimized for performance.
🔗Website: Feedbird.com
💻Key Services:
- Idea Generation
- Custom Email Styling
- Copywriting
- Usability Testing
💸Pricing: Starts at $149/month
🏆Top Clients:
- Toro
- Mia Vesper
- Pamper All Moms
- Strangelove
✅Why Choose Them?
- You receive top-notch quality at a fixed monthly rate. Besides, you can upgrade, pause, or cancel anytime, so you don’t have to worry about long-term contracts.
- They have a team of expert copywriters, designers, and email specialists who are well-versed in platforms like Mailchimp, Klaviyo, Shopify Email, Drip, and others.
📁Portfolio: View their work
4. The Brand Bee
The Brand Bee is one of the finest email design companies for creating email template designs that not only look amazing but also drive real results. Their team blends creativity with strategy to craft custom templates that perfectly match your brand’s identity.
They make sure every online message is responsive, so it looks great on any device. Plus, their clear and compelling call-to-actions are designed to boost engagement and conversions.
🔗Website: Thebrandbee.com
💻Key Services:
- User-Friendly Layouts Creation
- Graphics and Illustration Design
- Email Template Personalization
- CTA Placement
- A/B Testing and Optimization
💸Pricing: Contact them for custom pricing
🏆Top Clients:
- Medela
- Kumon
- Grofers
- Cornitos
- Sonalika
- Air India
- Aqua Splash
✅Why Choose Them?
- They expertly utilize layout, call-to-action placement, and design structure to guide your recipients effortlessly toward taking action.
- Their team thoughtfully chooses and creates visuals, designs, and artwork that align with your message and connect with your target audience.
- By evaluating the performance data of each variation, they pinpoint the most impactful design strategy for your audience.
📁Portfolio: View their work
5. SmartSites
SmartSites offers award-winning email design services that help businesses boost sales and encourage repeat business. Their team specializes in crafting engaging campaigns, from newsletters to promotional broadcasts, designed to inform, educate, and inspire action.
Their team not only builds visually stunning designs but also optimizes each campaign for maximum engagement. They ensure that every detail, from layout to messaging, is aligned with the client’s business goals.
🔗Website: Smartsites.com
💻Key Services:
- Responsive Email Template Creation
- Newsletter Design
- Copywriting
- Performance-Driven Layouts
- A/B Testing
💸Pricing: $100 – $149 / hr
🏆Top Clients:
- A&A Thermal Spray
- Kohesion Clothing
- AirDuctBrothers
- LA Dental Clinic
- AirTech
- Flight Courtier
- Formula30A
✅Why Choose Them?
- They follow a results-driven approach to email styling, combining creativity with data-driven strategies to generate high ROI.
- Their team has expertise in creating responsive, visually captivating email structures to educate and advertise your products and services.
- They are a certified Klaviyo partner showcasing their deep knowledge in managing smart email automation campaigns.
📁Portfolio: View their work
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6. The Better Creative
The Better Creative is a top-rated email design agency helping SMBs design high-converting and visually engaging emails. Their team of experts combines advanced tools like Adobe Suite, Stripo, and Email on Acid to create impactful designs.
They follow a well-thought-out design process that includes performance analysis, implementation, and rigorous quality assurance.
🔗Website: Thebettercreative.com
💻Key Services:
- Campaign Strategy
- Email Visuals
- Functionality Testing and Optimization
- Quality Assurance
- ESP Integration
💸Pricing: Their pricing starts from $150 per email.
🏆Top Clients:
- Suavs
- David Oreck Candles
- Club Furniture
- Ego Fishing
- Kasper
- Waka Coffee
- Fringe Sport
✅Why Choose Them?
- They have a multi-person team of designers, QA specialists, and analysts to ensure each email design is optimized.
- Their designers complete emails in 2-3 days on average, significantly faster than the industry norm, allowing brands to launch campaigns quickly and focus on strategy.
📁Portfolio: View their work
7. Flatworld Solutions
Flatworld Solutions is a professional email design service provider for businesses of all sizes.
Their expert team of email designers creates responsive email templates optimized for all devices, ensuring compliance with email tools, and passing spam checks.
Backed by skilled designers, cutting-edge tools, and ISO-compliant processes, they deliver affordable, high-quality email templates with quick turnarounds.
🔗Website: Flatworldsolutions.com
💻Key Services:
- Standard Email Structure Design
- Responsive Email Templates
- Email HTML Validation
- Email Conversion Optimization
💸Pricing: < $25 / hr
🏆Top Clients:
- Fujitsu
- Loomis
- Alcon
- Camnet
- Redwood
- Comcast
- Bright Ware
✅Why Choose Them?
- They charge clients based on factors like resource expertise, project complexity, and completion time, ensuring affordable email template design services.
- They use the latest versions of advanced design tools and technologies to create user-centric email templates.
- All their design processes comply with ISO standards, adhering to top industry practices to maintain uncompromised quality.
📁Portfolio: View their case studies
What We Looked for When Selecting Email Design Agencies
We analyzed the below key factors to choose the right email agency:
- Portfolio: We reviewed the agency’s portfolio to see a variety of design samples and whether they demonstrated expertise in creating email campaigns that drive audience engagement. This was essential for understanding their capability to execute user-centered design.
- Client Testimonials: We checked client testimonials to understand how previous clients felt about their work and whether the agency had a history of preparing emails that actually drove results. The unfiltered voice of the customers provided insight into the agency’s reliability and effectiveness.
- Transparent Pricing: We looked for transparent pricing to ensure there were no hidden costs. Clear pricing helps us understand what to expect, making the partnership more straightforward and budget-friendly.
- Email Tools and Technology: We analyzed the email tools they use to design and automate campaigns. We wanted to ensure they were using the latest email platforms and technologies to deliver better results and stay ahead of industry trends.
- Qualifications and Years of Experience: Agencies with a strong portfolio are capable of handling complex design challenges. They are more likely to create campaigns that boost engagement and conversions. Hence, we assessed the email agency’s qualifications and experience to shortlist only those who have a competent team.
- Communication Channels and Project Management Tools: We looked at how well the agency communicated with clients and whether they used effective project management tools to keep projects on track. A strong system for communication is vital for timely and efficient campaign delivery.
Drive Conversions with Duck Design’s Responsive Email Designs
Our team helps you develop beautiful marketing emails across all customer journey touchpoints. Here is why partnering with our email design company lets you improve your email and newsletter design:
- Affordability and Speed: Our designs increase click-through rates and engagement. We offer same-day delivery without compromising on email structure and readability. We also back up our graphic design services with a 7-day money-back guarantee.
- Unlimited Requests & Revisions: We offer unlimited requests and revisions to make sure your email campaigns look just how you want them. We know getting every detail right is important. Our professionals work with you until you are happy with the final result.
- Expert Email UX/UI Designers: By outsourcing to our expert email creators, you can achieve your campaign-specific goals. Our template designers follow and work on the latest trends in email design, like bold typography, accessible design, and custom illustrations. By following modern marketing trends, you can craft attention-grabbing visuals for maximum conversions.
- Efficient Project Management: We use Trello for project management, and you get a dedicated project manager to oversee all assignments. We keep your email template design projects organized and on track and update you on every step of the process. Our team ensures we are hitting your business objectives efficiently.
- Conversion-Focused Design: We use our experience and UX/UI design know-how to create conversion-focused visuals that are built to get results. From the initial layout style to the final touches, like graphics and animations, everything is optimized to drive engagement and boost conversions.