In all the leading countries, medium-sized businesses are more likely to have a website than small businesses, according to statistics about web design for small businesses. Yet, they’re the ones that can hardly afford not to have a website.
As for affordability, cost can’t be used as an excuse. The average cost of website design for small business clients ranges significantly. With proper research, you’ll find a small business web design agency that fits your budget. You can, for example, start your shortlist with any one of the following 10 web design agencies for small business clients that try to keep the cost down and standards high.
Read Also: Best UI/UX Design Agencies for Startup’s Functional Websites
Why Quality Web Design Is Crucial for Small Business Success
A survey completed among US small businesses in August 2024 reveals that increasingly more business owners are becoming worried about poor sales. Three percent more businesses listed it as the most important problem for their business. While it might not sound like a lot, it’s the issue that showed the biggest increase in concern between 2023 and 2024.
A well-designed business website can quell this fear in multiple ways. Even without eCommerce features to turn it into a fully functional online store, professional small business web design services offer benefits like:
Better credibility and trustworthiness: It offers reassurances to your target audience that you’re a legitimate and trustworthy entity. It signals to potential customers that you’re serious about your business and serves as a place where you can showcase social proof to highlight happy customers who’ve put their faith in your brand.
Improved discoverability: Quality web design for small businesses and search engine optimization (SEO) go hand in hand. Search engines prioritize websites that load quickly and have a clear site architecture.
Business growth: A well-designed website serves as a 24/7 sales tool that can generate leads. By providing valuable content, like a dedicated blog section, you can nurture relationships with existing customers and at the same time attract new ones.
List of the Top Small Business Web Design Companies
1. Duck Design
Yes, that’s us! Duck Design stands at the top due to our blend of creativity and practical design solutions. We guess one of the reasons is because we approach web design for small businesses differently. We get that cost is an issue, and that’s why we’ve created a transparent subscription model. You can choose one of the cost-effective subscriptions according to your business goals.
Our process is also easy-to-understand. Your whole team can submit marketing design requests to your dedicated design team (which will include one mid/senior designer) via a centralized platform.
We’re recognized by industry leaders like Influencer Marketing Hub, who listed us among the top UX design agencies.
Also, Duck Design offers comprehensive app design pricing solutions, providing businesses high-quality services.
🔗Website: https://duck.design/website-design-services/
⚙️Key Services:
- Brand identity design
- SaaS product design
- App design
- Motion graphics
- Packaging
Contact us
💸Pricing: For web and UI design (which includes high-quality custom graphics), pricing starts at $1,599 per month.
📈Rating (clutch.co): 4.9
💼Notable clients: Photonic, IronFX, Stripe
✅Why Choose Us:
- You have unlimited requests and revisions.
- As we charge a fixed monthly rate, there are no hidden costs.
- We offer a seven-day money-back guarantee.
📁Portfolio: View our case studies
2. Mainstreethost
Founded in 1999, Mainstreethost’s story started with only four employees. Fast-forward over 20 years and they’ve grown their website design company for small business clients to 130 employees. Just imagine the type of growth they can generate for your business.
They can work with businesses with the immediate focus of getting online or those that need a more complex eCommerce website. Either way, you’ll be assigned an account coordinator who’ll review your business, its specific goals, and challenges.
Quality assurance is also included as the final step before launching any new website. This gives small business owners extra reassurance that their newly designed site will perform optimally.
🔗Website: https://www.mainstreethost.com/web-design-services/
⚙️Key Services:
- WordPress development
- Responsive web design
- eCommerce optimization
- Ecommerce Landing Pages Design
- Graphic design
- Website hosting
- Search engine optimization (SEO)
- Pay-per-click (PPC) marketing
- Social media marketing
- Content marketing
💸Pricing: Undisclosed
📈Rating (clutch.co): 3.5
💼Notable clients: Geoscape Solar, Schutte Hammermill, Genesee Dental
✅Why Choose Them:
- As they’re a digital marketing agency, they can also help to market your small business website.
- They work hard to reduce costs and generate a tangible return on investment (ROI) to help small businesses get the most for their limited budget.
- They’ve been featured by the likes of Forbes and HubSpot.
- They’re a Google Partner and HubSpot Certified Partner.
📁Portfolio: View their case studies
3. NinjaPromo
NinjaPromo offers web design services for small business clients in various industries, which includes more technical industries like healthcare, crypto, and fintech. Plus, unlike some website design agencies that stick only to platforms like WordPress, they also develop for all the leading platforms,
Their small business website design services combine technical and marketing expertise to create high-ranking websites that are highly functional and aesthetical. One way that they do that is to ensure that all their websites are created to be mobile responsive.
When working with them, you’ll be assigned a multi-disciplinary team that includes a project manager, web designer, front-end as well as backend developer, and a quality assurance engineer. Together, they take a seven-step web design process, starting with a discovery consultation.
If you’re tackling a website rebranding project, this step will include a detailed audit of your current website. For small businesses designing from scratch, they’ll use this time to audit their current online presence. Then, at various stages during the web design project, they’ll check in with you to ensure that they’re covering all the required aspects.
🔗Website: https://ninjapromo.io/services/web-design
⚙️Key Services:
- Web development
- Copywriting
- Mobile app development and design
- SEO
- Branding
- Video production and marketing
💸Pricing: Prices start at around $3,000, but they offer various packages to meet your budget and needs.
📈Rating (clutch.co): 4.9
💼Notable clients: Burger King, Stripe, Logitech
✅Why Choose Them:
- Rated as one of the top digital marketing agencies for small businesses, they can also help with other key marketing tasks to amplify the reach of your new website design.
- They offer round-the-clock customer support services.
- Once you’re happy with the design, they’ll take the time to ensure all your key team members are trained to use the content management system (CMS).
📁Portfolio: View their case studies
4. Blue Archer
Strategy and support are at the core of how Blue Archer approaches web design for small businesses. Each website design project starts with a strategy phase to understand your goals, product/service, and competitors. They’ll use this information to communicate your business mission and unique selling propositions in your web design.
As for support, you’ll have a dedicated project manager and an interdisciplinary team with relevant industry experience.
Two ways that they make their web design services for small business clients more affordable is by prioritizing wireframing and prototyping and offering CMS training. With a high-level representation of your design, changes can more easily be made during this stage to reduce costs down the line. Then, as you know how the CMS works, you’ll be able to make website changes on your own, helping to keep future costs down further.
🔗Website: https://www.bluearcher.com/industry-small-business-web-design
⚙️Key Services:
- UX design
- Web hosting
- Mobile app development
- SEO
- Digital strategy
- Search engine marketing (SEM)
- Social media marketing
- Copywriting
- Branding
💸Pricing: Their average hourly rate is $100 – $150 (with a minimum project size of $5,000).
📈Rating (clutch.co): 5
💼Notable clients: Myers Poultry, Dick Building Co., Bally Design
✅Why Choose Them:
- They’re a very experienced website design company for small business needs, boasting 25 years of experience.
- They’re available from 9 a.m. to 5 p.m. for support requests.
- They have a Google Analytics certified team that can share recommendations based on your website traffic analysis.
📁Portfolio: View their case studies
Read Also: Top Small Business Branding Agencies for Unmatched Results
5. Straight North
Founded in 1997, Straight North is one of the older web design companies for small business clients on this list. While they might have started before the rise of mobile devices, they’ve stayed up to speed with web design trends like dark mode and responsive design to reduce eye strain. Today, they’re a highly rated responsive web design company and create mobile-friendly websites that strategically incorporate keywords with conversion intent.
Their website design services are suitable for B2B and B2C businesses across various industries including eCommerce, healthcare, and hospitality. Aside from catering to different sectors, they’re also comfortable working with small businesses with limited budgets as well as more spending power. For example, if you need extra functionality and copywriting, there’s their Growth website service. Whichever plan you opt for, the result will be a completely customized, on-brand website.
🔗Website: https://www.straightnorth.com/web-design/small-business/
⚙️Key Services:
- WordPress web design
- Mobile web design
- SEO
- Paid advertising
- Creative services
💸Pricing: Their average hourly rate is $100 – $150 (with a minimum project size of $1,000).
📈Rating (clutch.co): 4.7
💼Notable clients: HDCI Storage, Dunaway Brothers, Synergy Home Builders
✅Why Choose Them:
- They have been in business for over 25 years and have hundreds of five-star reviews to back up their experience.
- As they’re a full-service marketing agency, they offer a wide range of related marketing services.
- According to their website, they have a client retention rate of 95%.
📁Portfolio: View their case studies
6. PixoLabo
PixoLabo is an award-winning web design agency for small business clients that specializes in WordPress. Based in the United States as well as Japan, they can help with website redesign as well as completely new sites. Also, this agency is an ideal choice for startup web design services for large and small companies.
Like several of the other website design companies for small business clients, all their websites are built for mobile devices. To let your site’s functionality further meet current browsing habits, you can also add elements like live chat.
One of their key features that deserve special mention is that they leverage artificial intelligence (AI) to understand user behavior better. The result—user-centered design that incorporates personalized experiences. Combine this with the fact that they use no templates and your website design will offer a truly memorable user experience to your target audience.
🔗Website: https://pixolabo.com/small-business-website-design-services/
⚙️Key Services:
- eCommerce solutions
- Multilingual web design
- SEO
- Website hosting
- Strategy
- UI/UX design
💸Pricing: Packages start from $1,499.
📈Rating (clutch.co): 4.3
💼Notable clients: Western Marine Construction, Coach Seattle, All Things Japan
✅Why Choose Them:
- They offer a number of packages to suit your needs.
- Included in the price are two rounds of edits and revisions.
- They offer website maintenance and support services to all their clients.
📁Portfolio: View their case studies
7. Sumy Designs
If you prefer working with a boutique small business website design agency, you can check out Sumy Designs. Based in Indiana in the United States, it was founded by two sisters in 2006. Susan (the “Su” in Sumy) comes from an advertising and marketing background and will be the one working closely with you to create a custom design concept. Amy (the “my” in Sumy) brings the computer tech expertise needed to ensure your website design is bug-free and secure.
During their 18 years in business, they’ve created hundreds of websites for various types of small businesses. They’ve worked with creatives like writers to small businesses in more technical fields such as construction.
While they’ve designed websites for writers, you’ll need to do the writing yourself. Content writing isn’t part of their custom web design services, but they’ll help you to plan your content in such a way that it improves the readability.
🔗Website: https://www.sumydesigns.com/
⚙️Key Services:
- Website support
- Logo design
- SEO
- PPC
- Reputation management
💸Pricing: Undisclosed
📈Rating (clutch.co): No rating yet
💼Notable clients: Llama Lab, Advance Flooring Technology, Mortgage Dogs
✅Why Choose Them:
- As they have a small team, you’ll receive personal service.
- They’ll organize a training call to show you how to manage your website.
- They offer website support and maintenance packages from as little as $50 per month.
📁Portfolio: View their case studies
Book a Call
8. Salt Water Digital
Established in 2014, Salt Water Digital has a small team that focuses on delivering marketing services that will give their clients the best value for their money, which includes quality small business web design. Plus, to help clients stretch their marketing budget even further, they offer discounted web designs if you register for their web management service too.
With regards to their web design services, they focus on three key elements—speed, security, and reliability. They also prioritize responsive design and user-friendliness.
Aside from helping with these technical aspects, they can also assist with the creative elements. If you don’t have your own written content or media, they can provide content writing services and/or stock photos and videos. They can even design a logo or your branding for you.
🔗Website: https://www.saltwaterdigital.com/small-business-website-design/
⚙️Key Services:
- Landing page design
- Web management
- PPC marketing
- Social media marketing
- SEO
💸Pricing: Web design packages start at $1,000.
📈Rating (clutch.co): No rating yet
💼Notable clients: Curve Communications, RealtyNinja, Banded Peak Brewing
✅Why Choose Them:
- They’re a Google Partner.
- As they have a small team, you can look forward to a personalized approach.
- They offer transparent pricing. Pricing for their web design packages are listed on their website.
📁Portfolio: View their case studies
9. Igniting Business
The founder of Igniting Business, Ben Seidel, combines his web development skills and passion for marketing to help small businesses reach their next stage of growth. With the help of his team of web designers and SEO specialists, they deliver website services aimed specifically at small businesses.
One of the ways that they cater their services to this niche is by offering feature-based pricing. This way, small business owners can find that sweet spot between affordability and functionality.
Another way that they help small businesses to stretch their marketing budget is by focusing on long-term success. They take the time to understand your immediate goals as well as the long-term growth requirements. This means that you won’t get a website that you’ll need to redesign completely only in a few years time.
Irrespective of your budget, you’ll get a mobile-friendly website. All their websites are built with responsive design.
🔗Website: https://www.ignitingbusiness.com/web-design-services
⚙️Key Services:
- SEO
- Copywriting
- Reputation management
- Strategy development
- Content marketing
- Email marketing
💸Pricing: Their average hourly rate is $100 – $150 (with a minimum project size of $1,000).
📈Rating (clutch.co): No rating yet
💼Notable clients: NextGen Wealth, Koehn Building Systems, Critter Guard
✅Why Choose Them:
- They work exclusively with small businesses. That said, they’re so much more than just a web design agency for small business clients and also offer other key marketing services.
- They’re a certified Google Partner.
- They’ve received dozens of five-star reviews.
📁Portfolio: View their case studies
10. WebFX
WebFX is the oldest website design company for small business needs on this list. Founded in 1996, they’ve won dozens of design awards, worked with hundreds of industries, launched over 1,600 websites, and driven millions of leads.
That said, these years of experience won’t add to your bill. They remain an affordable web design agency and have been praised for the value they offer along with the likes of Straight North.
Their team will help you with design to launch and all the key steps in between. If you have an existing website, they’ll work with you to redesign existing web pages for optimal performance and create new pages where required. Depending on your web design needs, it takes about 12 weeks for them on average to complete a project.
A feature of their web design services for small businesses that deserves special mention is that they use their proprietary marketing software, MarketingCloudFX. If you integrate it into your existing tech stack, you can use it to track, measure, and activate your data to generate more revenue.
🔗Website: https://www.webfx.com/web-design/smb/services/
⚙️Key Services:
- SEO
- Lead generation
- Content marketing
- PPC
- Social media marketing
💸Pricing: Their web design packages start at $8,000 per month.
📈Rating (clutch.co): 4.9
💼Notable clients: Tritek, Transflo, Starrco
✅Why Choose Them:
- You’ll get assigned a dedicated account representative who’ll keep you up to speed with developments and will check in with you on a weekly basis.
- According to their website, both their retention rate and client satisfaction score are over 90%.
- They offer a 24/7 help desk and direct client phone line.
- They’re a Google Premium Partner.
- In addition to being a web design company for small business projects, they also offer a host of other related marketing services.
📁Portfolio: View their case studies
Why Hire a Small Business Website Design Agency?
According to Forbes Advisor, more small businesses fail because of a lack of market demand than capital. A web design company for small business projects can help you to reach target audience members from all over the globe. Aside from growing your actual market this way, your website also becomes an effective platform for generating more demand.
Unlike larger web design agencies, web design agencies for small business clients understand budget constraints and are skilled at maximizing value while minimizing costs. They also specialize in understanding the unique needs and challenges that small businesses face.
Another reason why you should outsource website design to a small business web design company is that it can help to reduce labor cost, the biggest cost facing small businesses. In fact, according to the Small Business Now: The Current State of SMB Marketing report released by Constant Contact, less than a third of SMBs know how to use websites!
Plus, as many of these small business website design services listed above include CMS training and support, it also reduces the costs involved in maintaining it. There’s really no need why you need to keep a full-time UX designer on your payroll with so many agencies available.
How to Choose the Best Web Design Agencies for Small Businesses
To find the best web design company for your small business, ask yourself the following questions:
- Do you need web development services or simply help with design?
- Do you want to use your website to sell products or just share extra information?
- Are there any specific UI principles that you want to include?
- How much can you afford to pay?
- Have they completed projects that match your design style?
- Do they have enough positive client testimonials and reviews?
- Do they include ongoing support and maintenance? (It’s a service that not every web design company for small business clients offers)
Transform Your Small Business with Custom Web Design from Duck Design
Creating a website from scratch requires time, resources, and technical know-how that you, as a small business owner, might not have. By hiring a small business website design company, you save valuable time which you can reinvest into your business.
The design team at Duck Design don’t duck out of responsibilities. We embrace real-time collaboration and use tools like Trello for project management.
Plus, your website visitors will also stay around for longer. For example, when we created a minimalist and modern design for HULO, we reduced their bounce rate by 40%.
The only bouncing that we believe in is bouncing ideas off each other. Your team will include an art director, middle/senior designer as well as a project manager. This way, various views get shared to create a custom web design that truly captures your brand.
